On-demand webinar: Staying ahead of evolving counterfeiting behavior

Counterfeiters take advantage of emerging channels and changes within the market. They are agile and react swiftly to enforcement efforts. Access our webinar on-demand to learn how you can adapt to counterfeiters' changing tactics and stop them at scale.

On-demand webinar: Staying ahead of evolving counterfeiting behavior


Counterfeiters and their networks are constantly changing to try to stay ahead of enforcement efforts as well as take advantage of emerging channels and broader market dynamics. They are agile and by operating at speed can quickly replace routes to market that are blocked to continue their illegitimate activities. To respond effectively, brands need to understand the ever-changing tactics counterfeiters’ adopt.

Hear key insights from experts at Reckitt and the Anti-Counterfeiting Group (ACG) on the ever-changing tactics counterfeiters adopt.


  • Marilyn Krige headshot

    Marilyn Krige

    Senior Global Brand Protection Counsel Anti-Counterfeiting

  • Phil headshot

    Phil Lewis

    Director General

  • Katerina Vlachou headshot

    Katerina Vlachou

    Brand Protection Team Leader

  • Phoebe Fan headshot

    Phoebe Fan

    Brand Protection Analyst

Access the webinar

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