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Protect online consumer experience: Audit and control your brand’s digital footprint
Search Engines • Social Media
Brand Protection stretches beyond removing fake listings on marketplaces, infringing posts on social media, and illegitimate website domains. You also need to pay attention to how your brand is presented legitimately online.
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Website Enforcement: Why Google must go further in tackling counterfeits
Online Counterfeiting • Search Engines
Google has shifted its stance and launched a de-indexing tool for trademark infringements – but does this tool go far enough? Hear from experts at Daniel Wellington, Wiggin, and Incopro on what the change means for brands and why a scalable solution is still needed.
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How consumers are exposed to fake water filters on search engines
Platform Accountability • Search Engines • White Goods
Counterfeit white goods can be found easily through search engines, putting consumers at grave risk. Learn why search engines must do more.
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How hazardous fake baby products appear in Google search results
Consumer Goods • Online & Retail • Platform Accountability
Up to 3 in 9 first-page search results for baby teethers are for fakes. Learn why search engines must do more.
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How search engines are directing consumers to dangerous fake pharmaceutical products
Health & Pharma • Platform Accountability • Search Engines
Learn why Search Engines need to take action to protect consumers from counterfeit pharmaceuticals online.
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The role of Search Engines in directing consumers to counterfeit automotive parts
Automotive • Platform Accountability • Search Engines
Learn why search engines must do more to protect consumers from counterfeit automotive parts online.
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Google must do more to prevent counterfeits appearing within search results
Online & Retail • Platform Accountability • Search Engines
Incopro is calling for Google & other search engines to work more closely with brands to remove counterfeits.
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Anti-counterfeiting: Search engines need to do more to stop online infringement
Platform Accountability • Search Engines
New thinking is required if the online counterfeiting threat is to be tackled effectively and at scale.
Read moreExplore more topics
- Authenticity
- Automotive
- Brand Protection Maturity
- Consumer Goods
- Emerging threats
- Health & Pharma
- Incopro Analysts
- Investigations
- Luxury & Fashion
- Marketing Function
- Network analysis
- Online & Retail
- Online Counterfeiting
- Platform Accountability
- Search Engines
- Seasonal Threats
- Social Media
- Survey
- Trust Protection
- White Goods
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